Edward Bruce
Music is considered a universal language and continues to attract a lot of attention. This has made the industry competitive for musicians and producers. Despite this, people can still find success in the industry – all that matters is your approach. Edward Bruce, an award-winning executive music producer, shares some skills one should have to be successful as an executive producer.
Edward Bruce is a top executive music producer and the President of the TMG Group. He has worked with leading brands such as the BBC and collaborated in writing sessions with Red Bull Music and Sony/ RCA Records UK. He has also won a number of awards, such as the Silver IMPALA certification for contribution to Shogun’s “Katana” EP and the Platinum certification award in Belgium for contribution to Loïc Nottet’s “Selfocracy” album, a Sony / Jive Epic release.
The TMG Label helps young talents build their digital presence, secure deals, and provide talent management, among others. Although they have been in the industry for a short period, their mark is already being felt. The label has so far achieved millions of streams.
Here are five must-have skills according to Edward Bruce:
Each day is a whole new experience for executive music producers, says Bruce. From scouting for a location, and listening to different genres, it is essential to learn to adapt to change. In addition, trends in music production are ever-changing. As an executive producer, you should always learn to stay ahead of the game as this will help you build and expand on the artist’s brand.
Bruce notes that it is crucial to always be patient and have strong communication skills. Like any other industry, disagreements may happen, and both the artist and producer may each want the project to take a different direction. However, with communication, you will reach an agreement and fix each problem as it arises.
One of your roles as an executive producer is managing the production project budget, notes Bruce. To ensure you do not overspend or underspend, it is important to have a budget. It also helps improve your decision-making skills and be able to monitor the progress of performances.
This helps you sort tasks accordingly, says Bruce. For instance, in overseeing the music production process, it is important to organize the project setting out and following the stages of development to the final product. Without a plan, Bruce notes, you might find yourself skipping some steps that are crucial for the project’s success. This also helps ensure you do not miss deadlines.
An executive music producer is an integral part of the whole music creation process. For the project to be successful, the producer, artists, and all other parties are equally important, and they must work hand-in-hand. To achieve this, the executive music producer must exhibit leadership skills and encourage teamwork.
In conclusion, for those looking to enter the music production industry, these points will help you navigate the industry successfully.
